It was a well-balanced combination of accessible theory and practice, high-quality organization and practical tools.
Business growth doesn’t happen by accident. Successful companies become competitive when they rely on continuous education. Our business seminars provide the business community with practical knowledge and effective strategies. Today, Armenian businesses must move forward to increase their profitability and efficiency solely through the implementation and application of real working methods. Do you want to have refined business processes, new customer inflow, increased profits, and strengthened market position? Our seminars provide the ways and methods to achieve these goals – participant feedback is clear proof of this. Use your time effectively and invest in improving professional qualifications to become better equipped in the fierce competitive battle of business.
A seminar that provides modern and working toolkits to the business community for significantly improving profit indicators.
A seminar that, with its unique content, will leave a profound impact on you. You will approach sales in a new way and fundamentally transform your business results.
A seminar for marketing professionals that provides sales-generating marketing tools through synchronization of sales and marketing activities.
The seminar provides the nuances of the buyer’s decision-making process and evidence-based scientific approaches for selecting an appropriate sales strategy.

Business growth demands new and deeper skills and knowledge. Progressive companies continuously train their employees to close existing skill gaps, stay ahead of competitors, and meet market demands.

Through training, employees become more engaged in solving their daily challenges, manage their time effectively, and focus on high-value activities that matter most. This dramatically increases work efficiency and customer satisfaction.

One of the biggest barriers to business growth is employee stagnation and relying on the same old methods. Educational programs give employees fresh perspectives on their work and challenges while equipping them with new, practical tools.
















It was a well-balanced combination of accessible theory and practice, high-quality organization and practical tools.
Director
It was interesting, informative, and useful.
Director
Everything was very well organized and explained in great detail.
CEO
Well done, and thank you for such an excellent course.
Founder
The material was very thorough, comprehensive, engaging, and up to date.
Marketing & Commercial Director
My impressions far exceeded expectations. Through his clear and accessible communication, Mr. Manasyan explained everything that was unclear and opened doors that had previously seemed closed.
Sales Director
There was a very positive and highly professional atmosphere. Thank you very much.
CEO
The seminar was flawless in terms of organization and very rich in content. We received a large volume of information.
CEO
I was very impressed by the deep analysis of human psychology, especially in the field of sales. I hold a very high opinion of it and am glad that such a project exists in Armenia.
Founder & CEO
It was a well-organized, interactive, and highly informative seminar. Thank you.
Head of Customer Service Department
Mr. Manassian presented the skills of the art of selling in a clear and detailed manner. The sessions included discussions of results and experiences supported by real examples and facts.
Founder
I believe the topics and the overall structure of the training were very well balanced. The subjects covered different areas, yet all connected to the same core idea, which I found very valuable.
HR Team Lead
It was a seminar rich in insightful information, providing a solid theoretical foundation on which any sales professional can rethink their approach and improve their results.
Financial Officer
Once again, I attended Hayk Manassian’s seminar and was highly satisfied. His seminars are not only about sales and marketing, but also represent a deep psychological analysis. Through this, he reveals the true “art” that lies at the foundation of sales.
Founder
As always, it was an excellent and useful day, filled with positive emotions and valuable knowledge. Thank you.
Coordinator
Dear Hayk, you are doing truly important work for Armenia’s education system. Your contribution is unique and extremely valuable. Thank you.
Founder
1․ What topics are discussed during the seminars?
Manassian Sales School’s current seminars are focused on sales, sales management, neuroscience of sales, and synchronization of marketing and sales systems.
2․ Who are the participants?
The participants are business owners, executive directors, commercial directors, and heads of sales and marketing departments.
3․ What should I expect from participating in the seminars?
During each seminar, we discuss practical, working strategies and tactics that you can apply in your business. We examine the world’s best business cases and share our experience.
1․ How are the seminars conducted?
Our seminars are very interactive, as we combine theoretical instruction with group discussions, practical exercises,
and a Q&A format during which we discuss your business challenges.
2․ In what format are the seminars conducted?
The seminars are conducted offline, which gives participants the opportunity to voice their opinions, learn from
each other, and form new business connections.
1․ How can I register for a seminar?
Please go to the corresponding seminar page, click the “Register” button and fill in your details. After receiving your registration application, we will contact you.
2․ Can I register for the seminar after the registration deadline?
No, it is necessary to register for the course before the deadline expires.
3․ What payment methods do you accept?
You can make payment as a legal entity or individual. To make payment as a legal entity, you need to send the organization’s tax identification number to issue the tax invoice, and to pay as an individual, you need to contact us to learn the payment details.
4․ Do you provide refunds?
No, we usually do not provide refunds
1․ Will I receive a certificate for participating in the seminar?
Each seminar participant receives a certificate if they attend the complete seminar and show active engagement during group discussions and simulation cases.
2․What status will I receive after participating in the seminar?
Upon successfully participation, you can be one of Manassian Sales School alumnus. Therefore, you gain access to the school’s educational resources and can continue your education.
If you wish to receive books, research, useful tools, and other educational resources related to business, as well as stay informed of all the Company’s news, please fill out this form. Thank you.